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Many speakers claim to be
experts on retail and the customer
experience, but few have
the track record to prove it.
Doug Fleener is the retail executive
whose unique methods for creating engaging customer experiences helped make the
Bose Corporation a worldwide leader in specialty retailing. Under his
leadership, the Bose retail stores became one of the pre-eminent specialty
retailers in consumer electronics, known for their highly customer-focused
engaging approach.
Today Fleener is a sought-after speaker whose quick wit and passion for retail
and the
customer experience make him not just a crowd
pleaser, but also an incredible motivator. Fleener encourages people to take
positive action and deliver extraordinary experiences to customers and employees
alike. As one meeting planner said about Doug, “His approach was refreshing,
entertaining, and most important was relevant and something my attendees could
immediately apply."
While his style might be casual, Doug's content is rich as
he gets audiences thinking differently about the way they approach their
business. His insights into customer behavior and employee satisfaction go
against the grain of traditional retail practices, much like his taste in
shirts.
Fleener's Experience Programs
Partial List
The Experience Difference: Profit
Through Extraordinary Customer Experiences
This program is designed to help companies create the kinds of extraordinary
customer experiences that will differentiate them in any competitive
marketplace. We examine some of the experience differences from world-class
companies including Apple, Bose, Progressive, and Starbucks.
Audiences learn:
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Why the traditional approach to
customer service no longer meets most customer’s needs.
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How GREAT customer experiences begin
with extraordinary GREAT employee experiences.
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How memorable experiences are planned
and executed throughout an organization.
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